Harry's was founded in 2013 as a D2C brand of men's shaving products and has been a leading brand in the D2C industry. As a long-established D2C company, attention was focused on its exit, but since around 2020, it has been acquiring and launching brands and increasing the number of brands under its umbrella.
How did Harry's, the D2C razor brand, grow to a 100 billion yen sales scale?
